IT & Digital Marketing Articles
Rachael is a certified UX/UI Designer and pro copyeditor and proofreader on the digital marketing team. Before coming to Marathon Consulting, she lived in France as an au pair, traveling, drinking wine, and eating too much bread and cheese. Before her year of travels, she studied graphic design, web design, and web development at Ithaca College. Nowadays, when she's not busy creating exceptional user experiences or geeking out over copyediting, you can find her making fun vegetarian recipes, riding her motorcycle, spending time with her 2 dogs, or enjoying the hot summer sun.
Often confused as synonymous terms, copyediting and proofreading are actually 2 separate steps in the content editing process. Learn the differences and which service is right for your content.
Copyediting and proofreading, the last 2 steps of the writing process, are essential in creating quality content, but are often overlooked. Learn why these tasks are vital in ensuring brands come across as trustworthy and authentic.
A well-structured information architecture is the foundation of a good user experience, helping users to find what they need and complete tasks easily and with confidence. Learn more about what IA encompasses, the importance and benefits, and how...
4 tips on building solid, successful client relationships in the Information Technology field that earn repeat business and long-term partnerships.